Created for Sonoma State University School of Extended and International Education
Scope: logo and identity design, layout, print & digital asset creation, motion graphics
For this campaign, I developed a nostalgic road trip aesthetic to promote summer session courses. This involved creating a cohesive suite of promotional materials including a course catalog, postcards, digital advertisement, and fliers, all featuring a distinct collage-style artwork that incorporated elements like vintage maps, polaroid snapshots, motel signage, and keys. This visual language aimed to capture the spirit of summer exploration while effectively promoting the diverse range of academic opportunities available.
Typography
Color Palette
Class Schedule
Flyer
Scholarship Posctard
Digital Advertisement